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Get ahead with Smarter's Small Business Reports

Mike Doman
Technology Journalist

Mike Doman is a technology, lifestyle, industrial and education writer

Mike Doman
Technology Journalist

Mike Doman is a technology, lifestyle, industrial and education writer

In a series of six research reports, Telstra Smarter Business™ explores the trends affecting Retail, professional services, construction, healthcare, finance and manufacturing.

Running a small business is tough. Between competing demands on your time, managing staff, ensuring your cash flow and delivering to your customers’ expectations, planning for the future can get lost in the mix.

And a business is only as good as the information it operates on – so when that planning does come around, it’s important to make sure you’re working off the right information. To ensure you’re planning smarter, we’ve compiled local research into five, industry-specific small business reports.

The reports include a snapshot of the market today, challenges both existing and imminent, and explore some of the ways Aussie small businesses can adapt to ensure they’re staying productive and profitable well into the future. This is rounded out with stories from businesses like yours, and tips you can implement today to make a difference.

glasses on macbook air on table

Five tech trends for small business
Trends
Five tech trends for small business

In an increasingly connected world small businesses need to embrace technologies and tools that can make them stand out from their rivals, according to a Telstra Business Award...

Social media pages give small businesses a platform to show their products to a global audience of potential customers.
Growth
Growth
Not Perfect, but Small Business Still Needs Facebook

Privacy scandals and algorithm changes may have signaled the end of Facebook’s “golden age” as a marketing platform, but for most small businesses it is still an indispensable ...

Cyber security firm, Penten, celebrates winning the 2018 Telstra Business of the Year Award.
Success Stories
Success Stories
Prevention through deception Penten’s recipe for success

Canberra-based cyber security company, Penten, is the 2018 Telstra Australian Business of the Year. The business uses cyber deception strategies to protect Australian governmen...

Simon Rowe, the founder of Sleepbus want to develop a new mobile shelter specifically for women.
Success Stories
Success Stories
Sleepbus a first stop on the road to a better life for the homeless

It’s not okay for women fleeing domestic violence to have to sleep rough, and Sleepbus founder, Simon Rowe, plans to launch a new women’s shelter in Melbourne to provide them w...