Industry Trends

Many industries in Australia face disruption to current business models and ways of working thanks to emerging technologies. Stay ahead of the changes impacting your industry with analysis and insights into market trends from the Smarter Business™ team.

Trends
Hot-desking: How successful businesses make it about people not desk space

Hot-desking is still a thing, but the secret to making it work is to look beyond mere desks and realise it's not about moving, swapping or removing furniture, it's about workin...

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Omnichannel vs multichannel: Providing a seamless experience

Customers increasingly expect an omnichannel experience. But what does that actually mean and how might it differ from a multichannel retail strategy?

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It’s 2020 and the demands of clients and ever-growing use of smart technologies have changed the way construction managers operate, for the better.

Trends
Hot-desking: How successful businesses make it about people not desk space

Hot-desking is still a thing, but the secret to making it work is to look beyond mere desks and realise it's not about moving, swapping or removing furniture, it's about workin...

Trends
Omnichannel vs multichannel: Providing a seamless experience

Customers increasingly expect an omnichannel experience. But what does that actually mean and how might it differ from a multichannel retail strategy?

Trends
Is your business nbn™ ready? Take the quiz

Gradually, all Australian businesses can be connected to the nbn™ network – from remote locations and regional centres to urban sprawls – offering unprecedented possibilities f...

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In the loop: Less than half of Australian businesses have a website

Welcome to In the Loop, our monthly snapshot of Telstra’s research into the state of small business in Australia.

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Future ways of working: Retail, construction and manufacturing

From 3D printing to robot bricklayers, we take a look at what the future could look like in the manufacturing, retail and construction industries.

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Why construction needs to think beyond the bottom line

Builders and project managers operate in one of the most competitive industries in Australia. And this competition means a bottom-line approach to management is no longer enoug...

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Trend watch: What's happening in healthcare?

The healthcare sector is seeing significant challenges. But with great challenges comes great opportunity to evolve.

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The changing face of finance

For finance, accounting and other professional services, technology has fundamentally shifted operations. What used to be primarily functional is now about much, much more.

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Getting secure in finance

When it comes to the finance industry, protecting data isn’t optional – but many businesses aren’t prepared for the risk.

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Sensis e-Business Report: Online sales mean connectivity is key

A recent report from Sensis looking at the state of online business in Australia has shown connectivity is more important than ever.

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Fiscal forecast: Finance and insurance

Regulatory requirements put onto the big four and Macquarie Group mean big changes for the financial sector.

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The small business economy

Leon Gettler says tech, the dollar and changes to GST are the big things for Aussie business to watch out for in the coming months.

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Fiscal outlook: Manufacturing

Manufacturing has had a challenging few years, but great challenges have led to a leaner and more efficient industry.

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Economic forecast: Retail

Figures show that retailers could be in for a rocky ride for the next six months. But being adaptive and online can help manage a difficult period.

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Google Trends: What can it do for your business?

Rather than just track your own performance, you can chart Google searches for your business alongside searches for your competitors – offering a snapshot of how you're faring ...

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The future of M2M in the industrial sector

The Land Of Sweeping Change report released by Telstra on trends in the Machine to Machine (M2M) sector shows varied uptake and interest, but the sector shows great promise.

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Fiscal forecast: Construction

The construction industry has been going through healthy growth but there are doubts from some analysts whether it can be sustained. We look at what the future holds for constr...

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Small business outlook: The quarter ahead

The Aussie economy can have a huge difference to how small businesses run. Leon Gettler looks at what it holds for the first quarter of the new financial year.

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Get ahead with Smarter's Small Business Reports

In a series of six research reports, Telstra Smarter Business™ explores the trends affecting Retail, professional services, construction, healthcare, finance and manufacturing.

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Hungry for a sale: What SMBs can learn from food vans

Pop-up restaurants aren’t just creating heat in these portable kitchens, but in the business world, too.

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Diving aussie dollar to cause pain for SMEs

Recent falls in the value of the Australian dollar are placing upward pressure on costs for local businesses.

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2015: Mobile retail trends coming to you

2014 was a pivotal year for many mobile technologies – 2015 will extend the gains.

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O come all ye shoppers: Retailers counting on a solid christmas

By the standards of recent Christmas seasons, 2014 is shaping to be solid, if a little unspectacular, for the nation’s Retailers.

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Everyone wants to be a retailer now

Where would you go to buy a Swiss Army Knife? To a Swiss Army Knife store, of course. Michael Baker explains why manufacturers are increasingly opening up their own stores to s...

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Global fashion retailers in the 'burbs

What does it mean for local stores when shopping centres build spaces for international brands to establish a presence in Australia? How do these mega-malls fit into the overal...

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Management to do list Q2 2014-15: What you need to know now

Keep on top of legal, marketing and technology matters this quarter with Australia’s leading experts.

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Box Ready: Making the most of mail order

Australia Post gives spice vendor Gourmet Morsels a variety of delivery options for orders of all sizes.

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Nearly half of Australian mid-size businesses face extinction

Close to half of Australian medium-size enterprises could start failing in three years, according to a new survey of chief financial officers.

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Farmers expect business performance to improve despite worrisome agricultural economy

Australian farmers are less confident about the national agricultural economy but more confident about their own business performance, according to a recent report.

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What will become of Bitcoin?

Australian Retailers may risk swallowing a double dose of GST liability if they choose to trade in crypto-currencies, law firm DLA Piper Australia warns.

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Is retail the worst industry to work in?

According to a ranking published by 24/7 Wall Street, a US financial news / commentary site, they are absolutely at the bottom of the corporate heap as far as their current and...

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Post budget gloom for micro businesses

Despite the increasing optimism of small, medium, and large Australian businesses since the May 2014 Budget, Australia's micro businesses are feeling the pressure according to ...

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How to make your videos go viral

It is possible to create your own viral story, here are the core ingredients necessary to do so.

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Building a future: The changing face of construction

These six free apps use your little data to streamline your day.

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The outlook on retailers In Australia

Independent Retailers have been doing it tough in recent years and the accelerating globalisation of Australian fashion Retail isn't doing them many favours.

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The high-tech route to faster checkouts

When people think about technology and the shopping experience it’s common to focus on the ‘wow’ factor of technology as entertainment.

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What Aussie business travellers miss most

A recent survey discovered that Aussie business travellers get more homesick than global counterparts.

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Give not take: A look at social entrepreneurship

Social responsibility: Why doing your bit for the community can do wonders for your small business.

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Playing to win: Are TV commercials and viral videos effective?

Like David and Goliath, one small business dared to take on the big names in the Super Bowl ad war and went viral. Find out how TV and social media campaigns can benefit your b...

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Is the business of crime in decline?

Is the business of crime in decline? Thieves are taking half what they were a decade ago.

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Gold medal's socially responsible practices

Apprenticeships are built into the foundations of Gold Medal Services, a plumbing service based in Darwin.

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How your business can be an Instagram Video star

Instagram has ventured beyond still images and expanded to video-sharing, but what does this mean for businesses and how can you use it?

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5 Future business trends set to go the distance

JWT have peered into the future again. Here are the business ideas that are taking off.

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Fad or forever: Geo-fencing to target customers

Retail analyst Michael Baker asks if mobile marketing can pull customers into bricks-and-mortar stores.