Tech Solutions

Tough gets mobile: Introducing the Telstra Tough Max™

Jessica Rowe
Culture Journalist

Jessica Rowe is a Melbourne-based writer with a passion for not-for-profits, the digital world and making a difference

Jessica Rowe
Culture Journalist

Jessica Rowe is a Melbourne-based writer with a passion for not-for-profits, the digital world and making a difference

Telstra’s Tough Max blends practicality, toughness and ease of use, making it a solid choice for tradies looking for a phone that can handle the work site.

Every tradesperson has a story about a phone being broken on site, whether it’s been dropped, bashed, or left in the back of the car and had an unfortunate meeting with a sliding toolbox.

Given that connectivity is central to the life of a tradesperson when it comes to managing jobs or sorting out issues, it’s important to have a phone that can handle the rigours of the site. Enter the Tough Max – Telstra’s latest addition to its tough phone family.

We wanted to put it through its paces, so we gave one to a Melbourne electrician for a week to see how it fared. 

Telstra Tough Max on construction site

Easy to switch

The first thing that was noticed by our tradie – Alastair Gray – was that despite the Android® operating system, the interface was similar to his previous smartphone.

“The display was actually really similar to my old phone, which meant that I got the hang of it really quickly. Processing was quick, too.  When I was setting it up, I didn’t get any lag or anything, which I’ve seen in other phones.”

The Telstra Tough Max doesn’t have the easily recognised name of bigger manufacturers but its interface is designed to make the switch as easy as possible – meaning you’re productive from the get go.

Go the distance

Given that tradespeople are on the road for long periods of time, having a battery that can last the distance is important. The Tough Max has a 2500 mAH battery that can deliver up to 390 hours (or more than two weeks) in standby mode and up to 12 hours of talk time. For Alastair, the battery stacked up.

“For the first part of the week, I wanted to see how long the battery lasted so I went until it turned itself off. I ended up getting three days out of it before it ran out of juice,” says Alastair.

“I think in total, I charged it up three times [throughout the week].”

Big blue tick

“One of the other big things I noticed was that I could get coverage in a few areas I hadn’t had it before.”

The Tough Max is Blue Tick rated, which means it holds a signal longer in low-coverage areas.

“Building sites can be dangerous places, and there isn’t much room for us to make mistakes so having reception is really important, especially if we run into trouble or need critical advice.”

Built tough

The most obvious test for a phone called the Tough Max is how Tough it is. And while the box says it’s ruggerdised, shockproof, waterproof and has Gorilla Glass®, it was important Alistair put it through its paces.

“I dropped it a few times – not from a massive height, but from waist level definitely. There are still no marks on it.

“I also chucked it in water just because I could and it’s still working.”

So after a week on the site, the big question to be asked: Would Alastair recommend it to other tradies?

“As it was new, workmates were asking me about it all week. I genuinely recommended it to them. It definitely did the job.”

If it could handle tools, the Tough Max might give apprentices a run for their money.

Looking for a phone that can handle the rough and tumble of the worksite?

Check out plans with the Telstra Tough Max.

Find Out More

Man rubbing his eyes while working on a laptop
Customer Experience
Customer Experience
Are you making these common online marketing mistakes?

We’re in the middle of a digital marketing revolution, with an array of digital tools and technologies available to small businesses. But, as with any tool, it’s how you use it...

Tips for getting the most out of email marketing
Growth
Growth
Tips for getting the most out of email marketing

To make sure you’re maximising your email marketing campaigns, we’ve compiled a list of the best email marketing features – and why you need to start using these now. With 79 ...

Women looking at screens in an office.
Tech Solutions
Tech Solutions
Smarter Action Plan: Switching to a new broadband plan

If you mean business, then you should be making the most of a business-grade broadband plan. This action plan includes step-by-step advice to take the pain out of finding and s...

Nelly Phelan, senior marketing and communications manager for ELK fashion and accessories.
Customer Experience
Customer Experience
Search engine marketing: can small businesses be more competitive?

The majority of Australian customers regularly use search engines to find and research a business, but only 26 per cent of small businesses use search engine optimisation (SEO)...