Growth Customer Experience Productivity Business IQ Trends Success Stories Tech Solutions Awards Business Tools Subscribe Tech Enquiry
Productivity

Why Australian small and medium businesses need the nbn

Smarter Staff
Smarter Writer

This article has been written by the Smarter Business™ Staff Writers

Smarter Staff
Smarter Writer

This article has been written by the Smarter Business™ Staff Writers

As savvy consumers expect more from businesses when it comes to digital, fast internet is key.

Did you know Australia ranks 56th in the world when it comes to internet download speeds? That puts us behind Singapore, Hong Kong, Indonesia, South Korea and Qatar, among many others.

woman on the phone whilst working on her laptop in office space

But the lost productivity, performance, competitiveness and time that come with slow internet speeds are becoming problems of the past. The national broadband network (nbn™) is currently being rolled out across the country, opening up a range of opportunities for small and medium businesses, particularly when it comes to cloud computing, e-commerce and working on the go. 

Scalable cloud services mean businesses no longer need to spend thousands upgrading a server, instead they can simply buy more data space for that month and access software tools over the internet.  An e-commerce presence allows a business to reach a bigger market without the overhead costs of a traditional bricks-and-mortar store. And fast internet speeds coupled with flexible work policies open up a range of opportunities for working outside a traditional office space, as well as collaborating across different time zones and locations.

Plus, Australian businesses taking advantage of nbn™ could boost the national economy by an estimated $4 billion per year, according to researchers at the University of Melbourne’s Centre for Energy Efficient Telecommunications (CEET).

So take a look at our visual breakdown of just what the nbn™ network means for business. 

Discover how faster internet boost your business bottom line.
Find Out More
Disclaimer

Your experience, including the speeds actually achieved over the nbn™, depends on the technology over which services are delivered to your premises and other factors including your equipment quality, software and broadband plan. Telstra services on the nbn™ network are not available to all areas or customers. In areas services by nbn co Telstra may be required to connect services onto the nbn™ network. Once you are connected to the nbn™ network, you won’t be able to move to our copper network. nbn™, nbn co and other nbn™ logos and brands are trademarks of nbn co limited and used under licence. The spectrum device, ™ and ® are trademarks and are registered trademarks of Telstra Corporation Limited, ABN 33 051 775 556. 

Twitter Headquarters San Francisco Canteen
Business IQ
Business IQ
Leadership lessons from Airbnb and Twitter

Airbnb and Twitter both can offer some brilliant lessons in scaling up to achieve global supremacy. Though as Morris Kaplan explains, leaders of fast-growth companies rarely ge...

woman sat on desk whilst hugging latptop screen
Tech Solutions
Tech Solutions
How Cloud computing can really save your business

IT experts have been praising the cost savings and productivity boosts of cloud storage technology for years. But what does that mean for small businesses in the real world? It...

Christmas criminal Christmas present
Business IQ
Business IQ
Steer clear of net nasties this christmas

Think twice before opening that digital Christmas card or clicking on that festive-looking link, internet security experts and consumer authorities warn. That animated Santa Cl...

dog
Customer Experience
Customer Experience
How to inspire customer loyalty

A customer loyalty program is much more than a card-based reward system. It's a way to create brand fanatics. 2018 research by Mastercard shows that 9 out of 10 Australians bel...