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Customer Experience

Smarter action plan: Create a website for your business

Adam Turner
Technology Journalist

Adam Turner is a Sydney Morning Herald senior technology columnist who has been writing about the challenges facing Australian business for more than a decade

Adam Turner
Technology Journalist

Adam Turner is a Sydney Morning Herald senior technology columnist who has been writing about the challenges facing Australian business for more than a decade

Highlights
  • Setting up a business website is far easier than you may think, particularly if you follow our ten simple steps.
  • Researching your competition and preparing a plan for your website is vital to its success.
  • Ensure you keep your website fresh by adding content and updating details as your business grows!

Without a website it can be harder for potential customers to find your business. Thankfully, it's easy to get online and connect with new customers across town and around the world.

Whatever industry you're in, at some point you may find yourself reviewing your business plan and your marketing goals only to conclude, “I need a website”. It might seem like a daunting step, but creating a small business website is far easier than you might think. Great deals, like Telstra's Online Essentials package, can take care of all the technical details so you can focus on what you do best.

Birds-eye view of a man working at a modern desk. Planning, building and launching your first business website doesn’t have to be complicated and costly.

As always, a little preparation can make all the difference. Just as you should always have a business plan when launching a business, you should also have a plan when launching your website.

Not sure where to start? Here's a handy downloadable checklist of important things to consider when you're ready to take the plunge.


*Originally published: September 26th 2017. Updated June 15th 2018.

     

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