Business IQ

Can innovative tech sharpen your business

Smarter Staff
Smarter Writer

This article has been written by the Smarter Business™ Staff Writers

Smarter Staff
Smarter Writer

This article has been written by the Smarter Business™ Staff Writers

As a small business owner you may often feel you're flying solo, but the local knowledge available at Telstra Business Centres may help you knock over some business challenges.

"Face-to-face conversations with people who understand your business are really powerful," says Adam Williams, Customer Sales and Service Manager with Telstra Business Centre Hobart. "Our advisers are all local, with local market knowledge. They'll actually go out and visit customers in their premises to really understand the business and the way it operates -- in order to offer support and suggest ways they can work more efficiently or whatever it is that's troubling them." 

a man wearing a suit looking at the camera in front of telstra banners

In a 2015 survey by The Executive Connection (TEC) of chief executives and small and medium business owners (SMBs), 37 per cent said the biggest barrier to growth was their ability to develop new innovation. 

"Small business owners might be worried about trying new technologies for fear of them not working," says Adam. "We can put [the technology] in front of them so they can test the capabilities for themselves, and share customer stories and tangible metrics with them to prove how these technologies are working for small business."

Other concerns cited in the TEC report were finding the right staff (35%) and securing funding (20%).  

"Cash flow will always be a hot topic for small business owners," says Adam. "We talk with them to uncover the underlying challenges behind the cash flow issue, such as double handling and invoices not getting out quickly enough, and can suggest ways to overcome this -- using things such as mobile devices or apps."

Ultimately, Telstra Business Centres are a local partner offering help and support to Telstra's customers. "We've got the knowledge and resources to help you work around any number of business challenges," says Adam. "You could even come into a centre and set up a small business from scratch on the spot."

To find your nearest Telstra Business Centre

or book in a review of your business, click here.

Find Out More

New report reveals small businesses lagging behind customers in tech
Trends
New report reveals small businesses lagging behind customers in tech

According to the 2018 Telstra Small Business Intelligence Report, customers increasingly use technology to find products and research businesses. Yet many small businesses are ...

5 simple ways to earn your customers' loyalty online
Tech Solutions
Tech Solutions
5 simple ways to earn your customers' loyalty online

Do you know what experience your customers want online to keep them loyal? Keep them coming back with these 5 simple, effective strategies. Today’s customers have a lot of choi...

Woman swiping card
Customer Experience
Customer Experience
5 easy secrets to customer loyalty

When small businesses want to boost customer loyalty, they often focus on dis-counts and special offers. However, there are many more ways you can make customers feel all that ...

Man sitting down using tablet
Customer Experience
Customer Experience
Tech: the new customer charmer

While many businesses look at technology as a way to make them more productive, others see it as an opportunity to delight customers. Adding a little tech to your business coul...